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With all the changes in the current and upcoming job markets, many people are looking to learn and enhance their job skills, especially in digital marketing. We are lucky that in today's world, you can learn at home for free or for a minimal amount of money.

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When you're just beginning your career as an SEO, it can often be difficult to know where to start. You've likely heard that links, content, and RankBrain are Google's top three ranking factors, but this means very little when your main objective is to start to see your website ranking on Google.

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What Is Organic Traffic? Organic traffic (or organic search traffic) is the traffic that visits a website after making a search and clicking on an organic search result.

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Featured Snippets can be displayed above the regular organic results. Sometimes this is referred to as "position zero" in the rankings. In the Featured Snippet, Google highlights a portion of text or video from a website to provide a concise, direct answer to the user’s question.

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Following SEO best practices is the key to getting more traffic from Google. But what are these best practices exactly? And how do you apply them to your site?

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What Is Search Intent? Search intent, also known as audience or user intent, is defined as the purpose of a user’s search.

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The checklist includes 41 best practices and tasks you need to complete. Tip: Create a free Semrush account (no credit card needed) so you can follow the steps in this guide.

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Whether you’re a complete beginner or need a refresher on SEO basics, this is a guide for you. Exploring the ever-changing world of SEO can seem intimidating if you're not sure where to start.

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What Is SERP? “SERP'' stands for “search engine results page.” It’s a page that a search engine displays to a user after they enter a search query. SERPs include links to different webpages that are relevant to the user's query, along with additional information or images.

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This article aims to give an overview of what SEO is, why it is important, how Google functions, and a guide to what you can do. This article is not a definitive guide to every aspect and subtlety of SEO — search engine optimization.

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SEO (search engine optimization) can benefit any business with an online presence. Especially in a competitive market like the medical industry, SEO can help your facility stand out from competitors—even larger more established ones—and ultimately get more patients. 

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Google Analytics is arguably one of the most valuable and powerful tools for website analytics. Let’s explore 35 valuable data insights Google Analytics offers and how you can use them to improve your marketing and SEO. Google Analytics is a web analytics tool designed to collect user data.

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What Are Rich Snippets? Rich snippets are Google search results that display extra data, like ratings or reviews.  Google pulls this data from special code (“structured data markup”) you can add to your webpage’s HTML.

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Even if you’re not in a technical position, you’ve likely heard of search engine optimization (SEO). Whether you’re a small business owner or run a Fortune 500 company, search engine optimization drives business across all industries in this modern world.

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If you are new to SEO or run your own business and are trying to increase your traffic, you are probably not familiar with what backlinks are and why they are so important for your link building and SEO efforts. Keep reading, and we will share everything you need to know.

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Want to get into blogging but not sure how to begin? Wouldn’t it be nice if your blog simply appeared with the wave of a wand? Writing blog posts may not be as easy as bippity boppity boo, but the good news is that creating your blog can be thrilling when you have the right tools.

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Schema markup ( schema.org) is a structured data vocabulary that helps search engines better understand the info on your website in order to serve rich results. These markups allow search engines to see the meaning and relationships behind entities mentioned on your site.

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It is the biggest question for any brand owner or private label: how do you properly optimize your listings to increase sales on Amazon? There is no simple answer, and it is never just “one thing.

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Amazon is one of the most powerful tools to help increase your sales and bottom line, but it can also be complex and frustrating. Understanding the platform’s key components will help you better manage your success on Amazon.

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Traffic is key to the success of your Amazon listings. More traffic means more sales. Most sellers, even beginners, know about the importance of search rankings as well as paid advertising.

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With Amazon's access to audience numbers reaching around 2.5 to 3 billion a month, you expect your listing strategy to really leverage the power of this marketplace and help you get ahead of the 2.5 million other sellers.

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When you’re trying to grow an eCommerce business, it can feel like an uphill battle to start making sales. It can feel like even more of an uphill battle to keep the sales coming!

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What many sellers already understand is that higher online footfall to their listings brings in more sales.

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Amazon.com Inc.’s Prime Day sale will be held June 21 and 22, according to records. If you anticipate that you will already have trouble maintaining stock levels, we recommend that you do not discount your products for Prime Day.

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Make your product visible in Amazon search

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