Businesses and brands have always understood how important it is to stand out. With the widespread adoption of the Internet, many have turned their focus to producing more informative, engaging digital content. Even few short blog posts could make a big difference for your SEO.

Content Marketing offers a tremendous opportunity for businesses to boost their results. By delivering valuable and relevant content to users, you can improve your online reputation, build a community and grow advocates of your brand.

How many times have you heard variations of this statement on marketing blogs and forums? Despite evidence to the contrary, there are still a number of pervasive myths and beliefs about guest blogging, especially when it is used as a link building strategy.

Writing a captivating and share-worthy blog is only half the battle in creating content that engages and converts consumers. Marketers know you also have to get eyes on your blog.