You’re a creator that has so much to share with the world and earn a good living doing it—but finding the exact way to do so is often really hard.
Launch a new lead magnet. Post on Instagram. Send your weekly newsletter. The list goes on—you’re already doing a lot to market your creative business.
The creator economy is on the move. Upward, that is. $800 million in venture capital has poured into it since October 2020, and Google Trends interest for the term quadrupled from March 2020 to today. But that’s no surprise to us.
You fought tooth and nail to ‘make it’ as a creator. You overcame the initial challenge of getting your biz off the ground, but now you face a new dilemma: scaling.
One of our values at ConvertKit is to work in public. We strive for transparency, which is why we share information that is typically kept private, such as our finances. When messages are sent, they can be delivered, or they can bounce.
Building a membership into your creator business can be a lucrative add-on to help you grow and scale. With memberships, you get access to recurring revenue (unlike selling products one time).
Your creator business doesn’t have to live in a silo. It doesn’t have to be you against the algorithm. With partnerships and collaborations, you can grow your following, sell more products, and create new revenue streams.
How big is your email list? Effective lead generation is a constant uphill battle to expand your community and reach.
One of our values at ConvertKit is to work in public. We strive for transparency, which is why we share information that is typically kept private like our finances and our deliverability.
Six figures. It’s a mythical number for many creators and entrepreneurs—the first sign you’ve “made it.”
Are you new to the world of Twitter but don’t know how to make the most of it as a creator? Or have you been on Twitter for a while and are struggling to find your people and make an impact? If so, you’re in the right place.
There are upsides and downsides to being a creator. Controlling your freedom and time? Upside. Fretting over cash flow so much you forget the definition of ‘weekend’? Major downside.
Daren Smith is the person behind Craftsman Creative, a hub of resources for creators who want to build a six-figure business.
Whether you want to launch an ebook, a course, a community, or a new album, paid advertising helps you drive awareness, clicks, and conversions. Advertising is an important part of pretty much every digital product launch.
One of my favorite episodes of the television show Happy Endings is when the lead character Dave films his first commercial for his food truck.
We can all agree on one thing surrounding short-form videos like TikToks and Instagram Reels—that escalated quickly. In 2021, Instagram announced they were no longer a photo-sharing app. They were a video platform.
You’ve seen YouTubers turn their passion for creating videos into full-time jobs—and you want in. Creators are always looking to use YouTube as their video content headquarters.
Picture this moment: You’ve just set up ConvertKit as your marketing hub, capturing new leads with landing pages, sending emails to your subscribers, and selling a new product.
Workflow automation makes that statement feel a little more believable. Handling the admin of growing your creator business is doable when you only have a handful of subscribers. But as your audience grows, so do your management and promotional tasks. That’s where automation comes in.
When was the last time you got excited to analyze your email metrics? Can’t quite remember? We understand. Email metrics aren’t exactly sexy.
How would you feel if a brand kept popping in your inbox with information about events outside your country? Or what if a creator kept trying to sell you an ebook you’d already bought from them?
One of our values at ConvertKit is to work in public. We strive for transparency, which is why we share information that is typically kept private, such as our finances. When messages are sent, they can be delivered, or they can bounce.
You’re a creator. You’re passionate and hardworking, but maybe you’re not seeing the revenue you want. You’re not alone: Over 65% of content creators make less than $10K a year.
Creators all have one thing in common: the curse of knowledge. You have expertise in something, from educating to entertaining, and it’s a unique skill set that other people would love to learn.
Craft + Commerce is an annual conference that we host to bring creators together to inspire, share, and learn from each other—and this year was no different.